March 4, 2019

Three billion years ago when the 'world wide web' was but a twinkle in Tim Berners-Lee’s eye, visual content was an important part of branding and marketing.

Bus signs, billboards, posters, logos and magazines spread the word, arguably more effectively than text. Fast-f...

November 19, 2018

Does your business use video in its content marketing strategy? If not, it’s wise to consider it. We live in an increasingly visual age and video is where it’s at when it comes to searching for products and services.

Figures show that in 2017, people watched an average...

August 21, 2018

Are your customers other businesses rather than consumers? The social media promotional approach for B2B differs to that of B2C? How?

For B2C audiences, you deal directly with the “decision-maker”; the person who ultimately decides whether or not to buy your products or...

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March 23, 2018

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